Taylor Swift’s social media network will be shut down
Taylor Swift had a pretty big 2018.
From a massive stadium tour, a newfound political zeitgeist surrounding voter registration, and a multitude of positive attention…
She’s had a good year.
But it looks like that era is ending.
Taylor Swift’s 2018 stadium tour grossed $266 million https://t.co/MCWIoZwApf
— INSIDER (@thisisinsider) December 31, 2018
According to E Online, Taylor is making a big change to The Swift Life, her Social Media app…
She’s shutting it down for good.
The app has been in a delicate situation for a while.
It was supposed to be a new, refreshing take on social media…
A new way for fans and friends alike to share Taylor Swift-themed stories and articles, unlocking various achievements and emojis (“Taymojis”).
Mere hours after it launched in October 2017…
The app faced serious issues.
Some fans are deleting Taylor Swift’s app, The Swift Life, after Trump supporters flood the comments https://t.co/nFKH5lTCW9 pic.twitter.com/Koun7E9Oi6
— ClevverTV (@ClevverTV) December 18, 2017
There were political arguments and bad blood.
And even after a year of cleaning up…
It really never recovered.
Taylor released a statement on Twitter announcing the app’s closure:
— The Swift Life (@theswiftlifeapp) January 2, 2019
The app will officially shut down on February 1st.
